Now-a-days, with the advancement Twitter has become an important part for SEO professionals. Think that if the Google shows the important tweets in its results then it will be good to share important and unique information on twitter. For example if you search for “INTERNET MARKETING” in Google we will see some of the tweets related to your query in the search results. So, It will be interesting to see tweets on the Google search. Most of the long tail searches are showing tweets in Search engine rankings.
In the last few months, Twitter has become king in the online world. Everybody is busy in interacting on twitter and it is used greatly by fans to see the life style of their favorite celebrities. But twitter range has not stopped up to this it has also expanded its range to a large extent and now touches SEO potential and contribute wholly to add potential to business marketing. Most of the business have started Twitter Marketing to increase business presence.
In internet marketing platform twitter plays an important role. Especially for SEO executives Twitter provides facility to share new services and business news to their followers. By sharing good and informative stuff you will definitely have a long stream of traffic on your sites. While Twitter obeys all the no follow tags of Google, but any shortened URL like bit.ly, tr.im and many more helps to increase a large about of organic traffic on the sites also by posting these type of links and updates can help you to increase page ranking in the Google. This result in extreme visibility among the audience and when they click on these links your site get the maximum targeted traffic.
Twitter’s another use is that it can be integrated with blogs and we can easily know the twitter followers whenever the blog is updated. Twitter links and updates are viewed to other followers as well as one’s own profile. Thus with Twitter publicity is increased to a large extent. There are many Twitter applications to manage your tweets which can be handy for your business.
Tweet length is limited to 140 characters.
SEO professional should concentrate on the fact that the length of the tweet should be less than 140 characters. By updating your tweets in the mentioned length you will get stream of traffic visiting your site. If you continue posting useful and interesting facts and tutorials more and more people follow you. It has been observed that if used sensefully, Twitter is much better than any mailing list as the message can be directly send to the followers and there is never a chance to loss and spam.
New Changes in Twitter’s API
Now after new changes in Twitter API, it gave people and industrialist a chance to be on the top pages in Google. The Twitter’s title page now lists the account name and the owner name so the businesses and individual who have their account with their names are listed on the top in the search results. It has been seen from the results that Twitter pages are highly ranked as compared to the Facebook and LinkedIn pages.
Tweet to others
You can tweet to others and have a talk with them. You don’t need to follow him neither he has to follow you to talk. You can simple tweet to them and have a talk. It will be depend on other person that he would reply or not. If he does reply then you can have a talk with other’s and tell them about your products or your website. This is the great way of Marketing your products. It will help you in building more twitter followers as well.
Use # and @ tags while tweeting
You can use # and @ tags while writing your tweet. # tag before any word will let your string could be shown in search and when clicked on that word , It could take you to search out on twitter. @ tag can be used to address some one. When you place a sign of @ in tweet then it will give you option to select the person whose name you are writing like a drop down. Sensible use of # and @ tags can bring a lot of traffic to your websites or products.
When your website got shared on twitter, it gives a back link to your website. Search engines do count it as a back links. If you have used SEOmoz Paid account then you will come to know that they consider social shares as a big factor in rankings. They websites who have good social signals get out of danger of Google Penguin update.
lol I hope you will not take this on wrong side.
Big fishes means those twitter accounts or users who are famous in twitter and have a Brand name in twitter. You can take an example of account of Google , Matt Cutts , Bill gates and many more. These personalities are using these accounts and you can tweet to them and in this way they can hear your voice. Do you know? even Barak Obama does uses twitter. Yes he uses twitter to get connected with people.
In this way, you can find big fishes for your industry or niche as well and then try to send tweet to them.
Thus, now is the time to sum up and it can concluded that Twitter has become a major traffic builder in social media marketing and also SEO executives are highly benefitted with this great tool. I hope Importance of twitter can be clear to you. Thank you.