There are some bloggers and internet marketers who work very hard to get heavy traffic on their sites by writing good content but still not get much success. It is because they have been hit by panda updates. Recently I have seen that after Google panda August 19 update , There are many websites who got effected, Google has been targeting those websites who have copied content or usually post scrape content. I have seen that there are many websites who are using less content but they are giving some breaking news and they are coming above many websites. It is because those websites have a lot of authority and they do uploads quality content on website. It has been scene that most of those websites are effected who are giving away some kind of codes to add in wordpress or blogger and they have to copy those codes from some where. So the thing is, try to add unique content as much a you can to get your self safe from Google Panda updates.
Following are the tips that should be kept in mind before creating content:
Unique and original : Always try to write something new and original, do not ever try to copy. If you are hiring freelancers make sure that they have written something unique. As per SEO point of view you should be more focused on keyword research and always choose the most targeted ones.
Google panda update only catches those websites who have copied content. Most of the time we think that we are not copying some one else article but some one copied ours , Some one use our content to make comments on other blogs. This is really a tragic moment as we have to take measures to save our content from getting scrapped. If you have to give some codes to users then you can attach a note pad in your post.
Italics and Bold: Always highlight the important content in bold and italics. It makes easy for the readers to see the highlighted keywords when they are looking for in their search queries.
Write content for target readers: Always keep in mind the target readers while writing the content. Offer them the best quality articles to as to rank good on search engines. Do not mix your articles thoughts and never think that you have to make content for search engines. You will get succeeded when you start writing for your readers.
Heading Tags should be proper: Titles should be highlighted properly and should be catchy so as to drag the attention of the targeted visitors. Also by making the heading tags appropriate you can make your content readable and clear. Do not use the same Heading tags or Title tags on all posts.
Try to Avoid Plagiarism: Do not ever try to copy the content from other references create your own. It is very much frustrating to see that the content is duplicate .Google never ever accepts the duplicate content in its index. you can use Copyscape.com to check whether the content is unique or copied.
Give credit to the source: Always give the credit to the source from which you have taken the data like statistical data, maps, and graphs. People ignore to include their links but later on suffer with copy write issues.
Use Google Authorship: It is not the case with Google Panda content, but it acts as a major social signal to your article. In this authorship the photo of author of the content is shown in the Google search results. The rel=”author” tag is used to prove that how is the actual author of the content.
Use attracting images to gain more traffic: Images are the best speaker in it and have a great impact in SEO and other marketing techniques. If we use the best keywords in the ALT text of the images we get more priority to get better rankings and also one more advantage of adding images is that we are easily visible is Google images rankings.
Social media Marketing : Now-a-days social media optimization has contributed a lot in deciding the search engine ranking specially Google plus. As it help to boost your rank to a large extent by getting more and more followers.
Over optimization : Do not over optimize your blog pages. Try to make them for readers not for search engines. Most of the SEO experts are filling On page with excessive keywords and then stuffing keywords in content as well. This can lead you to Google panda penalty.
How to Save your Content from Being copied !
Check Content often : yes Check your content often , What if your content got copied ? Google can ban you as well if some one is copying your content. To get save from penalty, you need to check your content more often or may be you can use copyscape premium service to save your content from being copied.
Disable Right click on your Blog : Yeah , Disable right click of mouse on your blog.
To disable right click on your blog, you can use following plugins so that no one can copy your content.
If you disable the right click of your mouse then no one can copy your content from blog posts.
Thus above are some of the tips you need to know after Panda-Penguin update so as to make most of your content and stand high in search engine searches.
Well, I will be very much interested to know about your opinion that in what way you are optimizing your content after these update. Please share your reviews below.